4 Tips for Creating Awesome Graphics for your Social Media Post
Did you know that people process visuals almost 600,000 times faster than words? That’s why we’re going to give you 4 Tips for creating awesome graphics for your social media post.
Social media is everywhere and everyone is using it. It’s important for you to include engaging social media graphics into your marketing efforts to increase your conversions on Facebook, Twitter, Instagram, LinkedIn, and other social media platforms that your brand may use.
High Quality Images
To really engage your audience, you want to choose high quality photos that are eye catching, and images that your audience would share. When choosing images stay away from images that are too distracting. These images will make it harder for you to properly communicate your message to your market.
Instead choose images that are relevant to your content. If your content is about motorcycles, you don’t want to show an image of a car. Also find images that have enough open space for you to include your text so that way you don’t have to do extra work or work around the items in the image.
If you’re looking for some free high quality images to use try Unsplash, and Pixabay, both are great resources to use for high quality photos.
Keep Message Short
Too much text on your social media graphics will see less clicks and conversions. One thing to keep in mind when creating social media graphics is you’re working with a small space, and you have a quick second to grab your audience attention. Too much text is distracting, overwhelming, and it takes away from the message you’re trying to convey. Here are some examples of how to get your message across with less text.
Be Creative
Get creative with your message. No one wants to see the same image over and over again. Try different variations of images, quotes, info graphics to keep your audience engaged.
Brand your Graphics
One of the main reasons you create social media posts is to drive traffic back to your website, or an offer you’re promoting. Your audience shouldn’t have to search for a link or guess where the content came from. Leave your web address or your logo on your social media graphics. This takes the guessing game away, and drives the traffic right to you.
There you have it 4 Tips for creating awesome graphics for your social media post. It’s your turn, let us know how you’re doing in the comments below.
