Client: North Central Minority Supplier Development Council

Project: Web Design and ongoing Graphic Design

Website: North Central MSDC

At NCMSDC, their mission is to accelerate economic growth by driving opportunities and collaboration between corporations and minority businesses. Serving Iowa, Minnesota, North Dakota, South Dakota, and Wisconsin, they connect their corporate members with qualified Minority Business Enterprises (MBEs) of all sizes. They ensure a high standard of excellence through four essential steps: certification, development, connection, and advocacy. Learn more about North Central MSDC by visiting their newly redesign website HERE.

Transforming North Central MSDC’s Digital Presence

The Challenge

North Central MSDC needed a modernized, user-friendly website that would enhance the experience for its members, partners, and stakeholders. Their existing website was outdated, lacked intuitive navigation, and did not effectively showcase the organization’s impact and resources. Additionally, they required ongoing graphic design support for their annual programs, events, and marketing initiatives.

The Solution

8393 Creative joined forces with the North Central MSDC team at the beginning of 2024 to revamp their digital presence. Through a collaborative approach, we worked closely with their team to understand their vision, audience needs, and functional requirements. Our goal was to create a visually compelling and easy-to-navigate website that would improve engagement and accessibility.

Key elements of the redesign included:

• User-Centered Design: A clean, modern layout optimized for seamless navigation and a responsive experience across all devices.
• Enhanced Functionality: Improved content organization, clear calls to action, and interactive elements that make it easy for visitors to find key resources.
• Brand Consistency: A refreshed look and feel that aligns with North Central MSDC’s brand identity and mission.

Beyond the website, 8393 Creative continues to provide ongoing graphic design support, helping to bring North Central MSDC’s programs and events to life through compelling visuals, marketing materials, and branded content.

The Impact

Since launching the redesigned website, North Central MSDC has received overwhelmingly positive feedback from its members and partners. The new platform has significantly improved usability, making it easier for visitors to access key information and resources. Additionally, the organization values the continued design support from the 8393 Creative team, which helps them maintain a strong and cohesive brand presence.

Client Feedback

“Working with 8393 Creative has been an incredible experience. Their team not only delivered a beautifully designed website, but they also continue to provide exceptional graphic design support for our organization. We appreciate their dedication, creativity, and ability to bring our vision to life. Thank you and your team for the outstanding work on the Black History Month graphics and company overviews for our website. You make NCMSDC look great!”- Deb Bryant NCMSDC Project Manager

Conclusion

Through collaboration, strategy, and creative expertise, 8393 Creative successfully transformed North Central MSDC’s digital presence while providing ongoing graphic design solutions. This partnership continues to thrive, showcasing the impact of strong branding and thoughtful web design in advancing an organization’s mission.