Tea's Me Cafe Indy Branding

Tea’s Me Cafe is a local favorite, awarded the Best of Indianapolis, Best Tea House in 2020

Client: Tea’s Me Cafe Indy 

Category: Full Service Digital Marketing, and Creative Services

Website: teasmeindy.com

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Tea’s Me Cafe is a local favorite, awarded the Best of Indianapolis, Best Tea House in 2020.

Guests enjoy a variety of healthy loose leaf teas, great food and a classy ambience. Tamika Catchings, 4x Olympic Gold Medalist, Hall of Famer, and founder of the Catch the Stars Foundation, purchased Tea’s Me Cafe in 2017, when she found out the original owners were planning to close down the business. A Community advocate, the goal of the Cafe is to not only serve the community food & beverages, but also to provide add programming and events. The Cafe expanded its reach by operating a second location, Tea’s Me Community Cafe, as part of a Tarkington Park Partnership.

Tea’s Me Cafe specializes in providing the best loose leaf tea sourced from all over the world. Our guests notice the difference in the freshness, taste and aroma. Tea is incredibly healthy for you and is a wonderful way to start your day or can help you sleep at night.

Creative and Web Design Approach

8393 Creative has been an extension of Tea’s Me Cafe Indy’s Digital Marketing, and Creative team since 2017. During the beginning we were hired to build a new website for Tea’s Me Cafe Indy. Excited about the opportunity, we collaborated with Tea’s Me Cafe Indy owner Tamika Catchings and gathered all the information needed to take their old website from just an informational website, to a website that allowed them to sell their products, and merchandise. We did just that, and the entire Tea’s Me Cafe team were excited. Since the new website Tea’s Me Cafe went to generating zero dollars from their website to well over $100K over the years.

We then moved our relationship further and came on as an extension of Tea’s Me Cafe Digital Marketing and Creative team. This consists of the following:

Tea's Me Cafe Rebrand
This included new logo, fonts, and color palette.
Digital Marketing
We work closely with the TMC team on marketing strategies, and fully managing TMC social media profiles
Graphic Design
We collaborate with the TMC team on needed marketing and promotional collateral.
Web Design & Maintenance
We fully manage TMC website design, and content updates.
Company video recaps and spotlights
Video Videos Here

Digital Marketing and Social Media Management

We came on board as an extension of Tea’s Me Cafe marketing team to provide social media management and web maintenance. Our team also delivered:

Account Management Facebook, Instagram, Twitter, Youtube, LinkedIn
Social Profile branding and Management
Graphic Design creation of social posts
5 social profiles maintained
Monthly Client Calls
Analytics and Monitoring

Results

Since the start of we’ve seen an overall increase in all social profiles as follows:

115.3% increase in unique visitors
72% increase in page views
125% increase in post engagement

Results are ongoing we are still managing Tea’s Me Cafe social profiles.